Twenty two-year-old Dabbu Garkoti of Jhulaghat village, Pittorgarh district, of Uttaranchal, who studies tourism in a local college, says, “This campaign has been about a leap of faith. I have moved from believing in traditional gender roles to seeing that men and women need to progress from this line of thinking to accommodate new roles for each sex. Men need to help in the house and women need to be allowed to contribute to the society at large. We all must contribute to this process.”